# Social Proof Beyond Reviews: Show Shoppers What Others Are Looking At

> Reviews are not the only social proof. A row of the products shoppers open most helps new visitors decide where to start. Here is how to add it with Most Viewed Products.

Source: https://ginner-tech.com/blog/social-proof-beyond-reviews/  
Published: 2026-10-27  
Updated: 2026-10-28

[App blog: Most Viewed Products](https://ginner-tech.com/blog/?topic=app-blog-most-viewed-products)

28 October 2026 · Luke Tran · 4 min read

![Social Proof Beyond Reviews: Show Shoppers What Others Are Looking At](https://ginner-tech.com/assets/social-proof-beyond-reviews-cover_2moSJb.webp)

Reviews are the best-known kind of social proof, but they are not the only kind. “Other shoppers keep looking at this” is a signal too. It helps a new visitor decide where to start, and it helps someone comparing items see what others open most. Most Viewed Products does this by showing a row of your store’s most viewed products. This guide covers the setup and what shoppers see.

Before you start, know what the app is and is not:

- It ranks products by how often shoppers open their product pages. It does not use sales or add-to-cart data.
- It is not real time. The list is rebuilt automatically about every 3 hours.
- The row shows each product’s image, title and price. The row itself does not show view counts.
- It ranks all of your products. You cannot build a row for one collection.

The app has one plan, with a 7-day free trial. The current price is on its App Store listing.

## Part 1: How to set it up

### Step 1: Turn on the app embed

Install the app and approve the charge. The app’s Homepage tab shows “Action Required: Enable App Embed in your Theme”.

1. Click **Enable in Theme Editor**. **Most Viewed Products Core** is switched on for you.
2. Click **Save** in the theme editor.
3. Back in the app, click **Recheck Status**. You should see “App embed is enabled and verified successfully!”

![The Most Viewed Products app main page listing products with their view counts](https://ginner-tech.com/assets/most-viewed-products-app-home_Z209BMv.webp)

Once the app embed is active, the banner is gone and the app opens on its main page with the view count for each product.

This embed is also what records product page views. Until your store has some views, there is nothing to rank.

### Step 2: Add the row to a page

You can add it anywhere that supports app blocks. In the theme editor, open the page, click **Add section** (or **Add block**), open the **Apps** tab and choose **Most Viewed Products**. For the homepage, the Helps tab in the app has an **Add Section to Homepage** button that does this for you.

Good places to try:

- **Homepage.** It gives a new visitor a starting point.
- **Product page.** It shows someone who is comparing items what others open most.

![The Shopify theme editor on a product page with the Most Viewed Products block added under Apps, with Enable Carousel on and Limit set to 10](https://ginner-tech.com/assets/most-viewed-products-product-page-block_Z1hWs1L.webp)

The theme editor on a product page with the Most Viewed Products block added and selected (the Product information section also shows the app’s separate View Count block, which this guide doesn’t cover).

### Step 3: Set the block options

Click the block in the theme editor. It has two settings:

- **Enable Carousel** is on by default. Switch it off to show a static grid instead.
- **Limit** goes from 1 to 50, with a default of 10. Pick a number that fits your layout. If you place two of these blocks on one page, both use the Limit of the last one, so use one block per page.

### Step 4: Choose what counts as “most viewed”

In the app, open the **Settings** tab. Under **Most Viewed Products widget based on views of**, choose All time, Monthly, Weekly or Daily. The default is All time. Two things to know:

- Monthly, Weekly and Daily count views in a window that ends at the start of today in your shop’s time zone, so “Daily” means yesterday.
- If the window you pick has no data, the row falls back to all-time views.

Click **Save**.

### Step 5: Refresh when you change something

The Settings tab has a **Caching** section. The data is regenerated automatically every 3 hours, and the **Regenerate** button forces a refresh now. The storefront also keeps a copy for about 30 minutes, so a change can take a little while to show.

Optional: under **Templates**, click **Edit** next to **Widget** to change the row heading, which is “Most Viewed Products” by default. This is the only place to rename it. There is a **Revert to default** button if you want to undo your edit.

## Part 2: What your shoppers see

- **A row with a heading.** The row shows “Most Viewed Products” (or your own heading), then each product’s image, title and price.
- **Products in view order.** The order follows the view window you chose. It reflects views up to the last rebuild, so a product that went popular an hour ago may not be there yet.
- **A carousel with dots.** With Enable Carousel on, shoppers swipe through the products and use page dots below. There are no arrows. On wider screens (850 pixels and up) you get three products per row, and on phones two.
- **A grid.** With Enable Carousel off, all products show at once in the same column layout.
- **Number of products.** The block’s Limit sets how many cards show, from 1 to 50.
- **No numbers in the row.** The row does not show how many views each product has. (The app also has a separate optional View Count block that shows “N views” on a product page. This guide does not cover it.)

If a new store has no view data yet, the row shows the heading with no products. Open a few product pages in a private window and give it time to rebuild.

![A storefront row titled Most Viewed Products showing three products with carousel dots underneath](https://ginner-tech.com/assets/most-viewed-products-live-row-scaled_fpBMq.webp)

The live row on the store: three products at a time with carousel dots.

Because the row follows views and not sales, describe it as what people are looking at, not as “best sellers”.

Last checked: October 2026

Most Viewed Products: [https://apps.shopify.com/most-viewed-products](https://apps.shopify.com/most-viewed-products)

**Tags**

- Most Viewed Products
- Shopify
- Social proof

Luke Tran

Founder and senior full-stack developer

Luke has worked with Shopify and WordPress for more than 12 years and runs five apps on the Shopify App Store. [More about us](https://ginner-tech.com/about/)

**More posts**

[Previous post How to Make One Photo Shoppable on Shopify with Image Mapper](https://ginner-tech.com/blog/how-to-make-one-photo-shoppable-image-mapper/) [Next post How to Add a Most Viewed Products Row to Your Shopify Homepage](https://ginner-tech.com/blog/add-most-viewed-products-row-homepage/)

## Keep reading

[All insights](https://ginner-tech.com/blog/)

- App blog: Most Viewed Products
  **[How to Add a Most Viewed Products Row to Your Shopify Homepage](https://ginner-tech.com/blog/add-most-viewed-products-row-homepage/)**
  A hero banner says who you are. A row of your most viewed products points a new visitor at something worth opening, and it updates itself. Here is how to add it to your homepage.
  28 October 2026 · 4 min read
- App blog: AHA - Onboarding Tours
  **[How to Launch a New Collection with a 4-Step Store Tour](https://ginner-tech.com/blog/launch-a-new-collection-with-a-4-step-store-tour/)**
  A new collection usually gets a banner and an email. A four-step store tour walks shoppers across the collection page and points at what matters. Here is how to build it.
  28 October 2026 · 4 min read
- App blog: AHA - Onboarding Tours
  **[How to Answer Common Shopper Questions with a Store Tour](https://ginner-tech.com/blog/answer-common-shopper-questions-with-a-store-tour/)**
  Some questions come back again and again, like where the size chart is. A short store tour can answer them where shoppers are looking. Here is how to build one.
  28 October 2026 · 4 min read

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